THE SHORT STORY
Active Croatia is successful national sports and educational project. As part of the project, Active Croatia organises very popular public trainings in cities across Croatia. Purpose of the web site is to raise awareness about the project, also more than 1000 people applied to join the program via calls for actions that were placed on every page.
On the competitive insurance market, conversion rate of the web site is chief goal. We achieve successful conversion rate and improving it is ongoing process.